Hello Everyone: My name is Professor Vish. Professor Vionelli and I will be organising this marketing course during the semester. Your course will be segmented into Six segments. I will discuss the first four segments with you and Professor Vionelli will be in charge of the last two sections. We have quite a bit of the subject matter to cover and discuss Over the next six weeks and please be ready to do so. We will expect you to be ready to discuss the subject matter every day in class. Let us have some fun learning and applying the concepts of marketing during the next six weeks. Cheers!